Finland is launching a happiness masterclass to help people connect with their ‘inner Finn’.
Tourism officials from the Nordic country, voted the ‘happiest country on earth’ by the World Happiness Report for the fifth consecutive year, have created this unique retreat to help people reconnect with their happiness.
Participants will travel to the Finnish lake region, where they will be accommodated at the all-inclusive Kuru Resort.
During their stay, guests learn about nature crafts, exercise in forests and lakes, enjoy “soothing sounds and music”, eat “food for the soul and body” and experience the Finnish way of life courtesy of “experts working as your personal coach “.
Interested? The four-day retreat is initially only available to 10 lucky individuals via a two-phase application process, but there are plans to offer the masterclass online later in the year.
The Masterclass of Happiness covers travel and accommodation expenses during your stay and participants have their own private rooms.
According to Visit Finland, the ideal applicants are “open-minded people who are interested in overall well-being and Finnish nature.
“You don’t have to be a self-help enthusiast or have survival skills in the Finnish nature. All we want is an open mind.”
Interested applicants must complete the application form and a social media challenge to create content “that shows us what makes you think you’re secretly Finnish and tells us why you want to attend the Masterclass of Happiness.
“To get discovered use the hashtags #FindYourInnerFinn & #VisitFinland and tag us @ourfinland.”
Business Finland senior director Heli Jimenez said the masterclass aims to help people find happiness.
“We often get asked, ‘How are you so happy?'” she says.
“We believe that Finnish happiness comes from a close relationship with nature and our down-to-earth lifestyle: it is not a mystical state, but a skill that can be learned and shared.
“We want to help people find and master this Finnish mindset. We chose the best coaches, one of the most stunning resorts in Finland and a time in early summer amidst the beautiful Finnish nature for our master class.”
Applications for the Happiness Masterclass are now open and will end on April 2, 2023.
Low crime rates, an abundance of natural beauty, an emphasis on community and collaboration, universal health coverage, and it it is believed that few people living in poverty contribute to the happiness of the Finnish nation.